Life Insurance

Life insurance provides a death benefit to the family or business partners of an insured person.

Beginning about 30 years ago, the attractive returns in stock investments led insurance companies to bring investment elements into life insurance policies. These were  known as “variable” life insurance. The term “variable” indicates that the investment returns on these premiums vary with market performance.

While investment-oriented (variable) life insurance became popular over the past generation, it’s allure has waned and most people choose traditional life insurance (both permanent and term). Americans purchased $3 trillion of new life insurance coverage in 2006.

The Consumer’s Guide to Life Insurance can help you determine how to to find the right policies for you. If you haven’t recently reviewed your family’s life and disability coverage now is the time to do so. Talk to us about your specific needs for life and disability insurance.